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  • Writer's pictureKaren Seiger

The Broadway French Market Opens For The Season

My friends at the Bensidoun Group opened their lovely French Market on Broadway this week. The Bensidoun family runs the gorgeous farmers markets throughout Paris, as well as the Chicago French Market and several farmers markets around Chicago and New York. Here is the full press release about this farmer, food and artisan market located just north of Macy’s and Herald Square.

Bensidoun Broadway French Market Opens

The Broadway French Market, one of New York City’s newest, French-style, open-air markets opened on Friday, May 2, 2014, with a great turnout and fabulous springtime weather.  After the long, cold winter, customers were thrilled to be outdoors.  The market will be open on Tuesdays, Wednesdays and Fridays, through November 26th, 2014.  The Broadway French Market will be operating in the Herald Square area, on the pedestrian plaza at Broadway between 35th and 36th Streets.

The market is operated by Bensidoun USA, a French company that pioneered the concept of open-air markets in the Chicago area, before expanding to New York.  What distinguishes these “French-style” markets from others is the diversity of the vendors.  They include a vibrant mix of fresh fruits and vegetables, organic produce, cured meats, cheese, bread, a variety of prepared ethnic foods, flowers/plants and craft items from around the world.

Combining the best qualities of the European-inspired marketplace, the Broadway French Market is committed to the current movement within the U.S. to support local farmers and artisans, bringing together a unique collection of local vendors comprised of family-owned businesses and entrepreneurs alike.

The Broadway French Market operates under an agreement with the 34th Street Partnership business improvement district.

Contact for vendors: Johanna Safar/Northeast Markets Coordinator /914-318-1067

ABOUT BENSIDOUN USA In 1953, Rolland Bensidoun, like his father and grandfather before him, began managing open-air markets in France.  For nearly 60 years, he expanded his operations, introducing his sons, Pascal and Sebastien, to the family-run and operated business.  Today, the Bensidoun family manages more than 80 markets throughout Paris and its metropolitan area, as well as in New York and the Chicagoland area.  For more info visit:

ABOUT 34TH STREET PARTNERSHIP Founded in 1992, the 34th Street Partnership is a coalition of property-owners, tenants and city officials, working to revitalize a 31 block district in the heart of midtown Manhattan with major streetscape improvements, special security and sanitation services, public events, tourist assistance and free retail services.  The Partnership’s programs and services are funded principally by a special assessment on commercial properties within the disctict.  Funds are collected by the city and returned in full to the Partnership.


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